26/11/2008

Fucking scale! (II)

A moment any spanish infographics jornalist fear is teh day that the OJD data (office that controls the newspapers diffusion) is released.
We all have to explain with a graphic that our newspaper has the best data, doen't matter what is actually happening. All the big bosses have something to say about this graphic, so it becomes more a bussiness matter than a journalistic one.
Yesterday we have some sort of that on Marca, the leading spanish sports newspaper.
You can see the difference of space that 83.000 issues need if it is the total issues by one newspaper or the difference between the ours and the second one.



Thanks to Álvaro for the clue.

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